Seed investing is difficult enough, but startups in the Midcontinent need to be well-equipped at launch in order to compete with companies coming out of the well-established (and well-funded) ecosystems of the West and East coasts. Therefore, prior to making an investment, the Mercury team maps out a startup’s regional and strategic partner needs. These needs tend to fall in four categories:
- Service providers
- Follow-on capital
To execute this strategy, we’ve developed not only close relationships with regional funds and service providers, but across a variety of strategic partner Networks. These Networks allow us to access resources and relationships on a global basis – and help mitigate many of the risks that plague startups in the middle of the country. Many portfolio company needs are met by making early introductions to tech platform partners on the West Coast – both for business development opportunities and for early identification of a startup’s potential exit partners.